When driving becomes writing
That’s right, from now on you can make fonts by driving a car (but only if you have a Toyota IQ ;-)).
Toyota joined two typographers (Pierre & Damien) and a pro race pilot (Stef van Campenhoudt) and they did the job. The car movements were tracked using a custom software, designed by interactive artist Zachary Lieberman. You must see this video!
Want to download the font?